My
Story
DSNLP — Desired States Neuro-Linguistic Programming — was founded by Darren Shaw, a British-Jamaican psychology graduate and NLP Trainer whose life embodies transformation.
At eight years old, Darren was abandoned outside a London train station. With no parents to guide him, he learned early that survival begins in the mind. Over decades, he rebuilt himself — from street life and rave culture to academic study, business ownership, and professional training — mastering psychology, communication, and leadership.
After losing family members to mental-health struggles, Darren made a vow: to become skilled enough to help others before they reached that point. DSNLP was born from that promise — combining psychological science, mindset training, and business education to create real, lasting change.
Today, DSNLP teaches individuals and professionals how to master their states, structure their minds, and build their futures through continuous learning (CPD/CE).
It’s more than a brand — it’s a movement of excellence, resilience, and responsibility.
DSNLP: Mastery. Excellence. Transformatio
“I often tell my husband and friends about Darren and what I learnt from him. We first met while studying psychology at Birkbeck, and even though I was only around him for a short time, I learnt so much that I still carry with me today.
He helped me see and understand things differently — even when it frustrated me at first!
For example, when he explained not to say what I don’t want but instead to focus on what I do want, it took me a while to really grasp it. Now I understand — and it truly makes a difference. Words have power, and Darren helped me realise how important it is to use them consciously.”
— Former Psychology Student, Birkbeck University
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